What is the difference between an Agent Introduction and a Guided Video Tour? How do I prepare for them?

Agent Introduction

The Agent Introduction is a simple, structured add-on that gives you a brief on-camera presence at the beginning and end of your video.

How it Works

An Agent Introduction includes:

Intro (on camera): A short greeting where you introduce yourself, the property, and invite the viewer in.
Typical length: 15–20 seconds

Outro (on camera): A closing message thanking viewers and inviting them to connect with you.
Typical length: 15–20 seconds

That’s it! No voiceover or additional on-camera segments beyond these two moments.

Guided Video Tour

The Guided Video Tour expands on the Agent Introduction by giving you more opportunities to guide the viewer through the home.

How it Works

In addition to an intro and outro, a Guided Video Tour may include:

• Voiceover (VO): Narration over footage, typically based on a script you prepare
• Additional on-camera segments: Appearances in key areas of the home (e.g., kitchen, backyard, primary suite)
• Or a combination of both

This creates a more in-depth and personalized video, where you can highlight features, add context, and shape how the home is presented.
 

Key Differences

Agent Introduction:

• Intro + outro only (15–20 seconds each)
• No voiceover or additional appearances
• Can be added to any video type (Highlight, Cinematic, or Luxury)
• Requires less on-site filming and editing time than a Guided Video Tour

Guided Video Tour:

• Intro + outro, plus VO and/or additional on-camera segments
• More flexibility in how you present the home
• Best paired with Cinematic or Luxury videos (Luxury is ideal)
• Requires more on-site filming and more editing time

Cost & Time Considerations

• Agent Introduction: $200
• Guided Video Tour: $450

The Guided Video Tour involves more time on-site with your Visual Artist and more time in post-production to shape a cohesive, effective video.

Which One Should You Choose?

Choose Agent Introduction if:

• You want a clean, professional on-camera presence without a large time commitment
• You prefer a simple, structured format
• You’re looking to add personality to your video in a quick, focused way

Choose Guided Video Tour if:

• You want to go deeper into the home’s features and layout
• You want more flexibility in how you present information (on camera, voiceover, or both)
• You see value in a more personal, informative viewing experience

Preparing Your Lines (Highly Recommended)

For both formats, it’s best to come prepared with what you want to say.

• Think through your key points ahead of time
• Write out your intro and outro, and any additional lines if you’re doing a Guided Video Tour
• Keep your messaging clear and concise

Your Visual Artist will absolutely help guide you on-site and can help refine delivery, but having a plan going in leads to a smoother shoot and a stronger final result.

Voiceover vs. On-Camera (Guided Video Tour)

If you choose a Guided Video Tour, you have flexibility in how you present your message:

Voiceover (VO):

• Easier to deliver a polished, scripted message
• Allows you to read from a prepared script instead of memorizing lines
• Just like the on-camera segments, the VO is recorded on-site by our Visual Artist. You don’t need to record it yourself

On-camera segments:

• Gives viewers more opportunities to see and connect with you
• Works well for emphasizing key spaces or standout features

Many agents choose a combination of both.

Optional: Recording Your Own Voiceover

We strongly recommend recording your voiceover with our Visual Artist on site. This ensures the best audio quality, gives our Visual Artist a chance to offer real-time suggestions on your script and performance, and allows us to edit smoothly without extra back-and-forth.

If you don’t have time during the shoot, we understand. In that case, you can record your own voiceover and send it to us. Please note that audio quality may not be as polished as what we capture on site, but we offer some suggestions on how to minimize recording issues.

How to Record on an iPhone:

1. Open the Voice Memos app (comes pre-installed).

2. Record in a quiet, furnished space with soft surfaces to minimize echo—carpeted rooms work best. Avoid recording in your car; it may seem quiet, but it typically creates a “boxy,” unnatural tone.

3. Hold the phone about 6–8 inches from your mouth and speak clearly.

4. Keep the recording under 30 seconds (about 3–4 sentences).

5. When finished, tap the Share icon and email the file to your Open Homes contact.

Tip: Reading from a script is fine—just try to sound natural and conversational.

General Tips & Best Practices

• Keep it concise. Focus on the most important features and selling points
• Dress for camera. Solid colors work best; avoid tight patterns or stripes
• Trust the process. Your Visual Artist will guide positioning, pacing, and performance to make sure everything looks and sounds polished

Examples

Video Tours with Agent Introduction add-on

Video Tours with Guided Video Tour add-on